Plan, launch, and optimize your campaign in Claude Plan and launch in Claude Open Platform

Pricing

Pay for only
what you use.

Simple math: platform usage plus ad spend. Use the platform by the credit, and air your ads at a simple CPM. Set your wallet and have full control.

The platform

Usage

Everything you do in Atrium

Pay by the credit

Creative generation, analysis, chat, and reports are all metered in credits. Pay only for what you use.

  • Creative Studio with every model
  • Chat, analysis, and reports
  • Unified cross-channel reporting
  • Automations and recommendations
  • No minimums, cancel anytime
Open Platform

Your ad spend

CPM

Airing your TV ads

With audience layering

Air your ads on premium TV and CTV at a transparent CPM, with audience layering to reach the exact households you want.

  • Premium TV and CTV inventory
  • Household audience layering
  • Interactive TV ad units
  • Cross-screen retargeting
  • Launch and optimization support
Book a demo

Usage covers the platform you run on. CPM covers the TV you air. Most campaigns include both.

CPM with audience layering

Premium supply, layered to the household.

Buy premium TV and CTV through Atrium at a transparent CPM. Add audience layers to reach the exact households you want, and only pay for the layers you turn on.

est. 454,545
TV Ads aired / mo
$1K$100K+
For a spend of $10,000 / mo

Based on a $22 average CPM

Typical CPMs run $18 to $28 depending on inventory and the audience layers you turn on. Actual delivery varies.

Layer
What it adds
Premium supply
Local broadcast, national cable, and top CTV apps
Household layer
Reach the exact households in your target
Interactive unit
A code on screen viewers can text to act
Cross-screen retarget
Follow the household from TV to phone

Transparent CPM. No setup fees. Audience layers priced by what you turn on.

One platform across every screen that sells

Streaming, connected TV, and local broadcast. Atrium routes every dollar to where it converts.

One real result

565.2%

increase in cost efficiency per new customer won

One real Atrium result. Over twelve months, the largest car key manufacturer in the world scaled its budget seven times over while the cost to win each new customer grew 565.2% more efficient. A different industry, yes - but the same engine and the same discipline that will run your jobs: direct supply paths, strict fraud filtering, and not one wasted dollar.

7xbudget scaled in twelve months
300xreduction in fraud spend
10,000+publishers optimized
A happy customer holding car keys, representing the confidential car key manufacturer Atrium worked with

Usage · how it works

The platform,
paid by the credit.

Everything you do in Atrium runs on credits: creative generation, analysis, chat, reports, and automations. Set a monthly limit and pay only for what you use. Your TV ad spend is billed separately, at CPM.

$20
2,000 credits / mo
$20$500+

≈ 16 five-second, 8 ten-second, or 1 sixty-second videos

or ≈ 333 AI actions: chat, CLI runs, reports and analysis

Each AI action (message, CLI run, report, analysis) is ~6 credits, 2× the underlying model cost. Spend your credits however you like.

AI messages

Chat prompts and agent responses across every workflow.

CLI operations

API calls and automations running against your stack.

File uploads

Creative assets and audience list imports.

Report generation

Exports, statements, and performance snapshots.

Analysis

Deep-dives across networks, channels, and campaigns.

Insights

Surfaced patterns and what's driving performance.

Recommendations

AI moves with estimated lift, ready to apply.

Automations

Programmatic rules running against your stack 24/7.

Set a monthly limit, track it live, and change it anytime. Credits reset every billing period, no surprise invoices, no minimums.

Questions on pricing?

We'll walk you through it.

Tell us your goals and budget. We'll map out platform usage and ad spend for your plan in fifteen minutes.

Get on television
and begin the magic.

The Interactive TV Ads Platform is ready when you are.