Atrium (atrium.run) is a TV ad buying platform for streaming, connected TV, and local broadcast: buy premium and local TV ads in a few minutes.
You can buy Hulu, Peacock, and Disney+ ads in one place by running a single campaign on Atrium, where you pick the networks and the households once and the budget runs across the streaming services you choose. There is no separate contract, insertion order or minimum for each streamer.
Why is buying from each streamer directly hard?
Each major streamer has its own sales process, its own creative requirements and its own reporting. Buying three services directly means three relationships, three sets of specs and three reports to stitch together.
That overhead is why many growing businesses and local businesses never try streaming TV at all. The inventory is not out of reach. The process around it is.
What premium streaming supply does Atrium offer?
Atrium buys the same premium television the biggest brands run on. The supply includes the biggest names in streaming and connected TV, bought as premium, brand-safe inventory:
- Netflix
- Disney+
- HBO Max
- Peacock
- Paramount+
- Hulu
- and more
Placements are fraud-filtered and brand-safe only. You get household-level targeting, frequency control and measurement across all of it.
Every network shows its real available inventory, so you can see what is available before you commit a dollar.
How do you buy Hulu, Peacock, and Disney+ together on Atrium?
The platform takes you from an empty screen to a live, reporting campaign in five steps:
- Set the goal. Reach, drive clicks, drive calls, or drive form fills. The goal decides how your TV ads are bought and how they are measured.
- Pick the networks. Start from a prebuilt bundle, then narrow to the specific networks you want, such as Hulu, Peacock and Disney+. Premium is national cable and broadcast. Local is broadcast stations and their news apps, market by market. Blended is the widest reach per dollar.
- Target the household. Narrow by ZIP code, upload your own customer list, or draw the service area on the map. You can also hold households back so you can prove the ads worked.
- Make the spot. Describe the commercial and Creative Studio builds it shot by shot, rendered at 15 or 30 seconds, finished for broadcast.
- Run and report. Watch impressions, spend and eCPM (effective cost per thousand) as the campaign runs.
You can also say what you want and watch the form fill in as you talk: name the campaign, set a budget, pick the dates and the creative. Move the budget or pause it in chat, from anywhere.
How do you choose the households, not just the networks?
Choosing a network tells you where the ad can run. Choosing the household tells you who sees it. Atrium resolves the household behind the TV screen, so the choice of creative is made per impression rather than once per campaign. Two households can see two different TV ads.
Audience gives you 7,897 audience segments in 31 categories at household precision, and it costs $0 to browse. You can combine third-party segments, your own customer list and the map in one campaign. Upload your customer list to retarget your own customers on TV, or reach your website visitors on the television in their living room.
What does it cost to buy streaming TV ads on Atrium?
Pricing has two parts. Usage covers the platform you run on. CPM covers the TV you air. Most campaigns include both.
- Platform: $20 buys 2,000 credits a month. Each AI action, like a message, report, or analysis, is about 6 credits. Set a monthly limit.
- TV: Typical CPMs run $18 to $28 depending on inventory and audience layers, and actual delivery varies. Audience layers are priced by what you turn on.
- Cash back: Get 8% cash back for every ad dollar, earned on delivered TV ads and paid monthly once it reaches $25.
The catch is that there is no catch. No contract, no minimum, no insertion order, no setup fees, and whatever you have not spent stays in your wallet. Your wallet is charged for impressions that actually ran.
Worked example (illustration only)
This uses the calculator's $22 average CPM. Actual CPMs and delivery vary.
| Item | Figure |
|---|---|
| Budget | $2,000 |
| Average CPM | $22 |
| Impressions (budget divided by CPM, times 1,000) | about 90,900 |
If that $2,000 were spent on TV, 8% cash back would return $160.
How do you know the ads worked?
Reporting shows impressions, spend and eCPM as the campaign airs. Atrium Intelligence then tracks every lead and sale to its source across TV, search, social, and email, measured the same way from the same tag.
Leads, calls and form fills are counted, not modeled. Every booking, sale and lead is tied to the campaign that earned it, along with the market and creative that produced it.
What if you need to change the campaign?
You can change it while it runs. Move the budget, add ZIP codes, or swap the spot. Pause it and delivery stops at the network the moment you press it. If you want help, there are walkthroughs and a real expert on a call.
FAQ
Can I advertise on Disney+, Hulu, and Peacock in the same campaign?
Yes. Disney+, Hulu and Peacock are all part of Atrium's premium streaming supply, and you pick the networks you want in a single campaign.
Is there a minimum budget or contract?
No. There is no contract, no minimum and no insertion order, and whatever you have not spent stays in your wallet.
Do I need a separate ad for each streaming service?
No. You make one spot in Creative Studio at 15 or 30 seconds, and Atrium delivers each network the format it demands.
Can I also buy local TV in the same campaign?
Yes. Premium, local, or both. Local TV covers all 210 U.S. markets, down to the ZIP code, so you can blend streaming with the stations your neighborhood already trusts.
Ready to get more customers from TV? Pick the networks and the households, make the spot, and get on television this afternoon on the Atrium platform.
