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TV for higher education

Get more
enrolled students.

Be the school families put at the top of their list, on premium streaming and broadcast TV.

The same premium television the biggest brands run on

Premium streaming and local broadcast television, placed and measured by Atrium right down to the enrolled student.

New-advertiser offer

Your first 1,000 TV ads, on us.

Buy $100 of ads and your first 1,000 TV ads are on us - on premium streaming and local broadcast television.

Built for higher education

The problems TV solves for your school.

A large well-known university campus
Outshined by big names

Bigger names take the applicants.

Run on the same premium television the national universities do, aimed only at the families in your region, at a budget built for your enrollment goals.

A prospective student researching schools online
The enrollment calendar

Every deadline is a hard cliff.

Stay on television through every application window, so when a student is deciding where to apply, yours is the name they already know.

An admissions team reviewing results on a laptop
Guesswork spend

You cannot tie spend to enrolled students.

Every dollar ties back to real inquiries and enrolled students. Grow what works, cut what does not, and stop guessing what your budget bought.

How it works

Three moves
to get on TV.

01

Get on television

Run on the same premium streaming and local broadcast television the biggest universities use. We place you where your future students already watch, at a price built for your enrollment budget.

02

Capture and resolve every response

Every view, click, and inquiry is captured and answered. Our own ad unit lets a prospective student request information right inside the ad, so nothing slips through.

03

Prove it in real outcomes

See enrolled students, not impressions. Every dollar is tied back to real inquiries and real students enrolled.

Local targeting

Run TV only in the
ZIP codes you serve.

Recruit in the metros you draw from, or the ZIP codes around campus.

01

Pick your ZIP codes

Choose the exact ZIP codes you want. Your ads run in those households and nowhere else.

02

Or take the metro

Buy a whole metro when you want reach across a market, then narrow to the ZIP codes that convert.

03

Run it on every screen

The same targeting applies on premium streaming and local broadcast television across the Atrium Performance Network.

The platform

This is the TV platform you run it on.

Set the budget, pick the networks and the households, make the spot, and see what came back.

Case study

Driving 565% growth for the largest car key manufacturer in the U.S.

A different industry. The same engine will bring you more enrolled students.

By removing the hidden fees of middleman ad networks and cutting out bot fraud, the cost of each qualified customer dropped precipitously. The client got over five times more value out of every media dollar deployed.

TV, mobile and online videoReaching car owners by household income
A driver leaning out of a car window, holding up a set of car keys
565.2%Increase in cost per acquisition efficiency
7xBudget scale in twelve months
10,000+Publishers optimized
300xReduction in fraud spend

Get on television
this afternoon.

Atrium turns premium television into enrolled students for your school.

No contract and no minimum. You set the budget.